NielsenIQ is a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. We provide consumer packaged goods manufacturers/fast-moving consumer goods and retailers with accurate, actionable information and insights and a complete picture of the complex and changing marketplace that companies need to innovate and grow. Our approach marries proprietary NielsenIQ data with other data sources to help clients around the world understand what’s happening now, what’s happening next, and how to best act on this knowledge. We like to be in the middle of the action. That’s why you can find us at work in over 90 countries, covering more than 90% of the world’s population. For more information, visit www.niq.com.
NielsenIQ is committed to hiring and retaining a diverse workforce. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class.
Job Description
In the Small & Medium Business (SMB) segment, we partner with high-potential brands and challenger businesses to unlock their commercial power through smart data, technology, and commercial excellence.
About the Role
We are looking for a high-energy, revenue-driven Senior Executive – SMB to lead our business development activities in the Saudi Arabia market. This is a frontline commercial role focused on pipeline generation, lead conversion, and client acquisition. You will be the engine behind our growth — identifying opportunities, converting prospects, and reactivating lapsed accounts by showcasing NIQ’s cutting-edge solutions.
If you're a go-getter with strong sales acumen, a passion for closing deals, and a natural flair for building relationships — this is your stage.
Key Responsibilities
Commercial Growth & Pipeline Generation
- Own the end-to-end sales development process, from lead generation to deal closure
- Identify new business opportunities and hunt for new clients through cold calling, email outreach, digital networking, and referrals
- Lead re-engagement efforts for lapsed accounts, preparing customized win-back strategies
- Attend industry events, exhibitions, and trade shows to build pipeline and represent the NIQ brand
- Collaborate closely with Account Managers to ensure continuous and quality pipeline development
Sales Execution
- Conduct impactful discovery calls and pitch meetings to articulate the value of NIQ solutions
- Tailor proposals that address client pain points using NIQ’s retail measurement and analytics platforms
- Actively manage the sales funnel, ensuring accurate forecasting and opportunity tracking
- Support in closing deals by driving urgency, reinforcing value, and influencing key decision-makers
Client Understanding & Market Presence
- Maintain a pulse on market trends, competitive activities, and emerging client needs
- Build long-term relationships that go beyond sales — become a trusted advisor
- Serve as a visible brand ambassador of NIQ within the Saudi SMB ecosystem
A Little Bit About You
You are naturally driven by outcomes, energized by targets, and thrive in fast-paced environments. Sales is your craft — not just about selling, but about understanding problems and delivering value. You’re not just looking for a job — you're looking to make an impact, to grow your network, and to build something meaningful.
You know how to open doors, start conversations, and confidently walk a client from interest to signature.
Qualifications
- 2–4 years of proven success in B2B Sales, Business Development, or Consultative Selling
- Prior experience in FMCG, Market Research, Data & Analytics, or SaaS is a strong plus
- Strong communication skills (English & Arabic), with the ability to influence decision-makers
- Demonstrated ability to own the full sales cycle — lead generation, pitching, negotiation, and closing
- Commercial mindset with a passion for growth, learning, and making things happen
- Knowledge of NielsenIQ’s solutions is a plus, but not mandatory
Additional Information
Our Benefits
- Flexible working environment
- Volunteer time off
- LinkedIn Learning
- Employee-Assistance-Program (EAP)
About NIQ
NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.
For more information, visit NIQ.com
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Our commitment to Diversity, Equity, and Inclusion
NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion
