Job Purpose:
The Health Representative is responsible for maximizing the awareness and market share of Hospital Category products through the different sales & promotion activities within Central Zone.
Key Accountabilities:
- Visiting physicians to help them manage their patient’s disease using Pfizer products.
- Distribute knowledge using guidelines through product samples, marketing literature, clinical trials related to his products to help physicians and other healthcare professionals take the best decisions.
- Follow-up with HCP (KOL, physicians, pharmacists, or any other party having impact on the business), to gather feedback and questions regarding experience with Pfizer products.
- Providing approved information to HCP on Pfizer products, e.g., proper medical usage, dosage amounts and side effects.
- Enlisting Pfizer products in the formulary of institutions
- Providing feedback to sales management on customer requests, responses to promotions and product access. Also update on changes in the health care system or hospital structure
- Involved in the pre preparation of the marketing campaign through giving feedback to the marketing team on what’s the real market, customers’ needs.
- Follow up of stock, consumption and ordering process specially in government sector and institutions.
- Involved in Pfizer community awareness programs.
- Attending seminars and participate in setting up sales demonstration and exhibition.
- Organizing AV activities in his area. Initiate & Participate in the nomination & selection of the local speakers in his/her territory.
- Reporting visits and other activities using MI. Attending regular sales meetings with SM, general meetings, and cycle meetings
- Preparing short term POA restricted to his area and products.
- Presenting reports according to SM recommendations and market needs
- Update his customer list according to the targeting process by understanding customer’s segmentations and customer insights.
- Understand customer disease management needs Maintain and Create new advocates by aligning to customer’s priorities/needs.
- Stand accountable for all customers e-mails, phone calls related to business.
- Execute the activities (international, regional and local conferences, workshops) done by the marketing, medical department to engage his customers.
- Monthly report for sales, activities, market feedback, threats, opportunities
- Participating in setting the engagement POA and play important role in its execution.
- Play important role in engaging his customers via real bold partnership programs.
- Explore more business opportunities and expand the scope of his/her reach.
Level of Responsibilities:
- Tasks are performed under the general direction of the Sales Manager; however, the incumbent is fully responsible for the business and financial results of his geographical territory.
- Responsible for Budget achievement including % Gr, % MS, EV (IMS Parameters) for his area.
Position Relationships:
- Similar position holders across the country.
- Supportive department (BT, Medical, Marketing, Finance, HR)
- Customers Administration Departments (Stores, Purchasing and Finance)
- Opinion Leaders and Field Experts
- Service Providers and Competitors
Job Specific Technical/Functional/Professional Competencies:
- Medical or Pharmaceutical Education Background Good English communication.
- Effective Selling skills Strong written and oral communication skills
- Good computer skills
- Effective interpersonal and team building skills good persuasive and negotiation skills.
Other competencies:
- Change Agile
- Acts Decisively
- Peer relationship
- Seizes Accountability
- Commits to one Pfizer
- Grows Self
Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.
Sales