Dir-Marketing-AA

Marriott International
السعودية
دوام كامل
منذ 3 أيام


JOB SUMMARY

 

Directs the development, production and implementation of all marketing strategies and related projects associated with the property’s revenue and marketing objectives. Partners with the Cluster Director of Sales and Marketing to develop the annual marketing plan to achieve both short and long-term revenue and marketing objectives. Partners closely with other topline disciplines (Sales and Revenue Management) to develop overarching cross-cutting strategies. Develops and oversees the execution of marketing strategy that aligns with hotel goals and positioning to achieve topline revenue and RevPar/share-of-wallet goals. Oversees management of all internal and external communications through digital presence, including but not limited to property website, third party channels and social media while maintaining brand integrity. Identifies incremental marketing opportunities ranging from partnerships, third-party sites and CVBs. Articulates campaign performance regularly to General Manager, Sales + Revenue Management leaders and Ownership. Leads a team of marketing professionals to execute strategies.

 

 

CANDIDATE PROFILE

 

Education and Experience

• 2-year degree from an accredited university in Business Administration, Sales, or related major; 2 years’ experience in Hospitality Sales or a comparable professional area

OR

• 4-year bachelor's degree in Business Administration, Sales, or related major; 1 year experience in Hospitality Sales, or a comparable professional area

 

CORE WORK ACTIVITIES

 

Development of Hotel Marketing Strategy

• Develops overarching marketing strategy including marketing plans and property email strategy to overall hotel marketing budgets for the hotel/group of hotels they support to align with business priorities, in consultation with General Manager(s).

• Oversees execution of all marketing initiatives, projects and collateral production to verify that sales and marketing objectives are achieved and that revenue opportunities are maximized.

• Cultivates partnership and active participation in demand generation strategy development (SMR).

• Reconciles marketing plan monthly with accruals, forecast in conjunction with Director of Finance.

• Leads repositioning efforts in partnership with Area Team, Cluster GM and hotel executive team.

• Serves as the hotel(s) brand guardian / liaison, verifying all marketing reflects brand voice. Leads the strategic pull-though of continent and brand promotions and campaigns.

• Partners with Revenue Management to develop and execute promotional strategy efforts.

• Supports group lead generation efforts.

• Runs, reviews, analyzes and clearly articulates to stakeholder’s and owners the key marketing reports with the ability to quickly adapt and adjust strategy accordingly.

• Manages internal and external partners to verify deliverables are executed to support hotel strategy.

• Develops and sets the annual digital marketing plan, and overarching partnership and marketing strategies to maximize hotel revenue production and align with hotel positioning.

• Manages the OTA Strategy in collaboration with Revenue Management through monthly market leader reviews and media investments.

• Monitors and provides recommendations for SEO and updates as needed in collaboration with MDS or agency

• Manages cluster marketing strategies, when applicable.

• Owns the direct asset development (e.g. photoshoots) to verify up to date content for Marketing team to pull through to various sites and channels. 
 

Development and Execution of Communicatio ns and Partnerships 

• Maintains frequent, active engagement with Area Directors of Marketing to communicate overall recommendations and actionable next steps based on identified findings, best practices, and overall digital trends for their portfolio of hotels.

• Sets overarching Public Relations strategy for hotel/group of hotels, outlining goals, pitch angles and target segments.

• Manages Public Relations agency, if applicable, or manage PR messaging.

• Effectively measures and clearly communicates success of campaigns and digital performance using relevant reports tools.

• Creates strong relationship management and negotiation skills; demonstrates ability to develop and maintain relationships (e.g. GMs, Sales and Revenue Leaders, Regional Team, Hotel Marketing Team, media representatives, etc.).

 

Leading Marketing Team 

• Manages direct reports and monitors overarching marketing performance.

• Interviews, selects and onboards property marketing associates

• Handles employee complaints and executes disciplinary action as needed.

• Evaluates employee’s productivity and efficiency for the purpose of recommending promotions or other changes in status.

• Conducts annual performance appraisal with direct reports according to Standard Operating Procedures.

• Completes other reasonable duties as requested by leadership.

 

 

 

 

 

At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated. Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law.

تقديم
توصيات وظائف أخرى:

Marketing Manager

Gathern
Riyadh, منطقة الرياض
  • Oversee governance frameworks to promote accountability and...
  • Implement reporting mechanisms to track performance and...
منذ أسبوع

Marketing Intern

webook.com
منطقة القصيم
Do you want to love what you do at work? Do you want to make a difference, an impact, transform peoples lives? Do you want to work...
منذ 5 أيام

Market Development & Product Marketing Manager - AC Chargers

ABB
Riyadh, منطقة الرياض
  • Develop and implement local go-to-market product marketing...
  • Focus on key performance metrics such as total demand...
منذ 3 أسابيع

Digital Marketing Specialist

Steel Force Building Materials Trading
Dammam, المنطقة الشرقية
The successful candidate must essentially have a deep understanding of social media promotion, website development, content...
منذ 3 أسابيع

IT Sales Executive

AL FAROOQ STAR TRADING LLC in DUBAI
Riyadh, منطقة الرياض
  • Find new customers and grow sales opportunities
  • Manage and support current client accounts to keep them...
منذ يومين

Electrical Foreman

Signworks FZLLC
Riyadh, منطقة الرياض
٤٬٠٠٠ ر.س.‏ - ٥٬٠٠٠ ر.س.‏
  • Supervise and lead electrical teams on-site for signage and...
  • Review electrical drawings, schematics, and technical...
منذ يومين

SSOC Manager (MAS7-20004287)

Qiddiya Investment Company
Riyadh, منطقة الرياض
  • Supervise the day-to-day operations of the Security...
  • Provide training and mentorship to the SOC team, enhancing...
منذ يوم

Laravel PHP Full Stack Software Engineer

InnovationTeam
Riyadh, منطقة الرياض
  • Collaborate with UI/UX designers to implement designs.
  • Basic to intermediate experience in JavaScript,...
منذ يومين

Senior Project Manager - Corporate Events & Exhibitions (Saudi Market)

High Street Resources
Riyadh, منطقة الرياض
We are seeking a skilled Senior Project Manager with extensive experience managing high-profile corporate events and exhibitions...
منذ 4 أيام

Sales Manager - computer trading company

FTT Group of Companies
Jeddah, منطقة مكة المكرمة
  • Minimum 4 years KSA experience as a Salesman Manager in...
  • Bachelor Degree
  • KSA Driving License...
منذ يومين