Qiddiya Investment Company is seeking a passionate and strategic individual to fill the role of Assistant Manager - Sports Marketing. This position is essential for driving our marketing initiatives in the sports sector and supporting the growth of our reputation as a premier destination for sports and entertainment.
As the Assistant Manager of Sports Marketing, you will assist in the development and execution of effective marketing campaigns that promote our sports offerings, engage target audiences, and elevate brand visibility. Working closely with the Sports Marketing Manager, you will collaborate with various teams to ensure cohesive strategy and messaging.
Key Responsibilities
- Supporting the marketing manager through consistent updates across strategy/development, the Corporate marketing team, and other relevant stakeholders.
- Reporting on marketing activities for the pillar while maintaining alignment with the corporate messaging and master brand ethos.
- Consolidate the sports core assets' strategic objectives, proof points, and messaging along with target markets
- Maintain all the messaging/main highlights for each core asset and the asset class itself associated with the sports marketing campaigns and initiatives
- Alignment of look and feel, messaging, content, and visuals used in any activations, along with confirmation on merchandise items being selected for these activations
- Support all announcements for sports core assets, including messaging, press releases, social posts, renders, visuals, video productions, KVs design, media campaign selections, and target markets to be able to develop a full, comprehensive campaign along with the timeline of launch
- Highlight opportunities for the sports core assets within the city narratives and activations, and in B2B events such as conferences, exhibitions, and networking sessions through developing curated content to support building the awareness of the offering
Requirements
- Bachelor's degree in Marketing, Sports Management, Business Administration, or a related field.
- Minimum of 4-5 years of experience in sports marketing or a related field.
- Experience in sports marketing or a related field. • Excellent verbal and written communication skills • Strong in developing an integrated marketing communication strategy
- • Proven leadership record • Time/project management and multitasking abilities
Benefits
Comprehensive benefits package